The word ”Accessible” on its own does not provide enough information. Clear, honest, specific, and well-presented information helps guests quickly assess whether a service or facility meets their needs.
Core Requirements
| Specific details | State dimensions, features, and facilities clearly and transparently. Avoid vague statements. |
| Visual content | Provide photos and, ideally, short videos to help guests make an informed assessment. |
| Transparency | Communicate limitations openly and honestly. |
| Multiple formats | Make content available in different formats (plain language, large print, audio, sign language). |
Practical Tips
| Detailed descriptions | Provide concrete dimensions and details — instead of writing “accessible property”, state specific features such as: portable ramp available, door width 90 cm, maneuvring space of 150 cm in the restroom or beside the bed. This enables guests to assess whether the property meets their needs. |
| Visual orientation | Provide meaningful photos and short videos with audio descriptions. For example, show the route from the entrance to all public areas such as the restroom and elevator. For hotel rooms, photos should include the bathroom from multiple angles, the shower area, the bed, and any door thresholds. |
| Honest communication | Clearly state existing limitations, for example: step at the restaurant entrance, wellness area not fully accessible, accessible restroom available at the main entrance only. Guests value honesty far more than unpleasant surprises on arrival. |
| Alternative formats | Make key documents available in additional formats, such as large print, audio versions, screen reader-compatible files, or Austrian Sign Language (ÖGS) videos. |
| Plain language | Write key information — such as directions, facilities, and booking details — in plain language. Short sentences, active phrasing, and avoiding or explaining technical terms help guests with cognitive disabilities to access all information. |
| QR codes and links | Use QR codes in printed materials such as flyers, room cards, or menus, linking to the accessible version of the website — so guests can have the content read aloud by a screen reader. |
