Annual Report 2022

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Annual Report 2022


Click here for more information about priorities, key tourism indicators and marketing highlights of the year 2022.

Vienna Tourist Board, Editorial Deadline May 2023

Heading in the Right Direction!

Foreword by the President and CEO of the Vienna Tourist Board

Vienna's Tourism In Numbers

Overview of the Most Important Figures

Quality the Norm – Sustainability Paramount

Status Quo of the Visitor Economy Strategy

Structure and Budget

The Current Balance of the Vienna Tourist Board

Heading in the Right Direction!

Foreword by the President and CEO of the Vienna Tourist Board

Vienna's Tourism In Numbers

Overview of the Most Important Figures

Quality the Norm – Sustainability Paramount

Status Quo of the Visitor Economy Strategy

Structure and Budget

The Current Balance of the Vienna Tourist Board

Meeting Destination Vienna Bounces Back

2022: Strongest Performance of Vienna's Meeting Industry Since Covid-19 Outbreak

Campaign Highlights: Impressive Restart

70 Percent Nearby Markets, 30 Percent Long-Haul Markets, "Digital Always On"

All Eyes on Vienna

Global Media Coverage: An Average of 5 Vienna Stories Every Day

Meeting Destination Vienna Bounces Back

2022: Strongest Performance of Vienna's Meeting Industry Since Covid-19 Outbreak

Campaign Highlights: Impressive Restart

70 Percent Nearby Markets, 30 Percent Long-Haul Markets, "Digital Always On"

All Eyes on Vienna

Global Media Coverage: An Average of 5 Vienna Stories Every Day

On the Big Screen

Vienna Film Incentive

Always On

Vienna Tourist Board Digital Channels

Discover Vienna sustainably and diversely

From the Vienna City Card to the ivie app: Services for Visitors

On the Big Screen

Vienna Film Incentive

Always On

Vienna Tourist Board Digital Channels

Discover Vienna sustainably and diversely

From the Vienna City Card to the ivie app: Services for Visitors

Vienna B2B

Services for Vienna’s Visitor Economy

Vienna B2B

Services for Vienna’s Visitor Economy

2022 Rankings: Benchmarking Vienna

Liveable. Cosmopolitan. Innovative.

Bumper Crop of Awards for the Vienna Tourist Board

More than 50 Awards Won in 2022

2022 Rankings: Benchmarking Vienna

Liveable. Cosmopolitan. Innovative.

Bumper Crop of Awards for the Vienna Tourist Board

More than 50 Awards Won in 2022