You are here:

Brand Management & B2C Marketing

The Brand Management and B2C Marketing department is responsible for the strategic and operational management of the Vienna brand and the worldwide B2C communication of Vienna as a destination in the form of integrated campaigns. Moreover, the central image and video management service and the handling of print productions are part of the department.

The teams of Brand Management & B2C Marketing

Marke neu, Sujet, Tram

Brand Management

Brand Management is responsible for the corporate identity and image communication of the Vienna Tourist Board. Key tasks also include the strategic …

Sydney opera with projections of Vienna Pictures

B2C Marketing

The B2C Marketing team anchors Vienna as a brand in people's minds and inspires the target audience to visit and enjoy Vienna. This is achieved through …

Color Management Set

Print Production & Creation

The Print Production & Creation team is responsible for processing the print productions and give-aways as well as for the acquisition of …