The new Newsroom is a service that aggregates all of the Vienna Tourist Board's social media activities on a single page. The innovative layout gives users a clear overview of all the Vienna Tourist Board's social media activities, digital highlights and campaigns - also opening up this up-to-the-minute content to people who don't have their own accounts on sites such as Facebook and Twitter. All the latest developments, program highlights and tips for visitors to the city are presented on a single screen, whatever their original source. Newsletters and press releases published by the Vienna Tourist Board supplement the social media content.
Although the main focus of the Newsroom is on B2C content, it also has something for B2B users such as travel journalists, bloggers and the Vienna Tourist Board's industry partners. The Newsroom is available in German (socialmedia.wien.info) and English (www.socialmedia.vienna.info). There is also a version that is optimized for mobile devices.